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Sustainable developments in the media landscape, studies, trends and current projects. Here you can find out everything that is important to us in press, postings and podcasts. Just let us inspire you!
You can regularly find news about the brand and media here in our blog.
5 Global media trends in B2B marketing 2025: How we shape the future
B2B marketing is no longer just about transactions.
5 Global media trends in B2B marketing 2025: How we shape the future
B2B marketing is no longer just about transactions.
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Most of our publications are in German. We have linked to the original versions here.
Publications in media by and with us can be found here.
Most of our publications are in German. We have linked to the original versions here.
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- W&V Executive Briefing DOOH: 10 people to follow
- W&V Special: The Power of Digital Out of Home
- Horizont: Vier Dinge, mit denen mich der Radio Advertising Summit 2022 überrascht hat
- W&V: Der Reichweiteneinheitsbrei hat ausgedient
- Marketing Börse: Ersetzt Programmatic die Mediaplaner?
- Horizont: Die fünf größten Mythen über Digital-Out-Of-Home
- WDR Media: RADIO goes ON mit Christian Kaeßmann
- Absatzwirtschaft: Programmatic Advertising – Marken brauchen mehr Sicherheit
- PLAN-Chef Christian Kaeßmann über Perspektiven von Fahrgastfernsehen
- „Luft nach oben“: Christian Kaeßmann als Interviewgast
- MEEDIA: Mein schlimmster Job
- W&V: Das Newsletter-Volksfest der Medienvermarktung
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Our PLAN newsletter keeps you up to date on the most important topics relating to the agency, brand and media. If you want the media deep dive, our media news is just right for you.
